iLoungeiLounge
  • News
    • Apple
      • AirPods Pro
      • AirPlay
      • Apps
        • Apple Music
      • iCloud
      • iTunes
      • HealthKit
      • HomeKit
      • HomePod
      • iOS 13
      • Apple Pay
      • Apple TV
      • Siri
    • Rumors
    • Humor
    • Technology
      • CES
    • Daily Deals
    • Articles
    • Web Stories
  • iPhone
    • iPhone Accessories
  • iPad
  • iPod
    • iPod Accessories
  • Apple Watch
    • Apple Watch Accessories
  • Mac
    • MacBook Air
    • MacBook Pro
  • Reviews
    • App Reviews
  • How-to
    • Ask iLounge
Font ResizerAa
iLoungeiLounge
Font ResizerAa
Search
  • News
    • Apple
    • Rumors
    • Humor
    • Technology
    • Daily Deals
    • Articles
    • Web Stories
  • iPhone
    • iPhone Accessories
  • iPad
  • iPod
    • iPod Accessories
  • Apple Watch
    • Apple Watch Accessories
  • Mac
    • MacBook Air
    • MacBook Pro
  • Reviews
    • App Reviews
  • How-to
    • Ask iLounge
Follow US

News › Apple

Apple

Report: Apple acquires computer vision company SensoMotoric Instruments

Last updated: May 14, 2021 3:07 pm UTC
By Dan Pye
Report: Apple acquires computer vision company SensoMotoric Instruments

A paper trail of purchases through shell companies seems to indicate that Apple has secretly acquired German computer vision company SensoMotoric Instruments, MacRumors reports. On May 2, Apple’s vice president of corporate law Gene Levoff signed off on allowing a German law firm to buy SensoMotoric on behalf of Vineyard Capital Corporation — suspected to be a shell company.


Report: Apple acquires computer vision company SensoMotoric Instruments

On June 16, SensoMotoric filed new articles of incorporation and subsequently removed more than a dozen pages that once featured information about its products, also deleting the site’s job listings and contact information, among other things.
A tipster claims to have information from an Apple employee confirming that Apple was behind the purchase, and a former SensoMotoric client is on record saying they’d been trying to get a hold of the company since the acquisition with no success. Since its founding in 1991, SensoMotoric Instruments has been developing eye tracking hardware and software that’s been used in automotive, medical and AR fields, among others.

The company has developed eye tracking technology for headsets like the Oculus Rift and put together its own Eye Tracking Glasses, which can record a person’s gaze behavior in real time. How this fits into Apple’s ambitious plans for AR and/or the rumored glasses project is up in the air, but the company has many useful intellectual properties that could boost Apple’s projects on multiple fronts.


Latest News
The 14-inch MacBook Pro with M5 Chip 16GB RAM/512GB is $250 Off
The 14-inch MacBook Pro with M5 Chip 16GB RAM/512GB is $250 Off
1 Min Read
Noise and Static on AirPods Pro 3 Still Unfixed
Noise and Static on AirPods Pro 3 Still Unfixed
1 Min Read
New iMac with 24-inch OLED Display May be Brighter With 600 Nits
New iMac with 24-inch OLED Display May be Brighter With 600 Nits
1 Min Read
The 15-inch M4 MacBook Air 256GB Is $250 Off
The 15-inch M4 MacBook Air 256GB Is $250 Off
1 Min Read
Internal Kernel Debug Kit from Apple Reveals Tests for a MacBook with A15 Chip
Internal Kernel Debug Kit from Apple Reveals Tests for a MacBook with A15 Chip
1 Min Read
Apple Currently In Talks With Suppliers for Chip Assembly & Packaging of iPhones in India
Apple Currently In Talks With Suppliers for Chip Assembly & Packaging of iPhones in India
1 Min Read
Apple Allows Easier Battery Replacement For M5 MacBook Pro with 14-inch Display
Apple Allows Easier Battery Replacement For M5 MacBook Pro with 14-inch Display
1 Min Read
The Apple Watch SE 3 44mm GPS is $50 Off
The Apple Watch SE 3 44mm GPS is $50 Off
1 Min Read
20th Anniversary iPhone May Launch in Two Years
20th Anniversary iPhone May Launch in Two Years
1 Min Read
Better Image Generation Capabilities and Apple Music Integration Coming to ChatGPT
Better Image Generation Capabilities and Apple Music Integration Coming to ChatGPT
1 Min Read
A20 Pro Chip Coming to Next Gen iPad Mini OLED
A20 Pro Chip Coming to Next Gen iPad Mini OLED
1 Min Read
Amazon has the AirTag 4 Pack Marked $29 off
Amazon has the AirTag 4 Pack Marked $29 off
1 Min Read

iLounge logo

iLounge is an independent resource for all things iPod, iPhone, iPad, and beyond. iPod, iPhone, iPad, iTunes, Apple TV, and the Apple logo are trademarks of Apple Inc.

This website is not affiliated with Apple Inc.
iLounge © 2001 - 2025. All Rights Reserved.
  • Contact Us
  • Submit News
  • About Us
  • Forums
  • Privacy Policy
  • Terms Of Use
Welcome Back!

Sign in to your account

Lost your password?