Bloomberg has released an iPad app and digital subscription for Businessweek magazine. The app provides access to all of the content from the print edition of the magazine plus extra exclusive content and interactive features.
Weekly issues provide behind-the-scenes video features, audio interviews, direct access to the latest market information from any article and an interactive table of contents and index of companies. The app also provides an integrated search feature that works across multiple issues, support for portrait and landscape orientation, the ability to create a personal archive of content that can be accessed from any issue, and sharing of articles via e-mail, Twitter and Facebook.
Bloomberg Businessweek+ requires an iPad running iOS 4.2 or later and is available from the App Store as a free download and includes a free issue of the magazine. Print edition subscribers receive a free subscription to the digital edition upon validating their print subscription; non-subscribers can purchase a digital-only subscription via in-app purchase for $2.99/month.
