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News › Apple

Apple

Apple recruits another auto expert for rumored car project

Last updated: May 14, 2021 3:19 pm UTC
By Dan Pye

The Wall Street Journal reports Apple has hired another major ex-auto industry executive, further fueling speculation about the company’s secretive car project. Doug Betts, who most recently led global quality for Fiat Chrysler Automobiles, spent more than 20 years in the auto industry before landing at Apple this month.


An update to Betts’ LinkedIn profile simply says he now works in “Operations” at Apple, but he joins more than 200 automotive industry experts hired by the company in recent months. While Apple has been tight-lipped about the project, this February sources claimed that the company is trying to produce a viable electric car by 2020.

A settlement with vehicle battery manufacturer A123 Systems and the acquisition of GPS firm Coherent Navigation have also hinted at Apple assembling components to build a car. Earlier this year Apple hired noted autonomous vehicle researcher Paul Furgale and former Ford executive Steve Zadesky, but Betts could be the first executive to bring automotive manufacturing experience to the project.


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