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News › Apple

Apple

Apple acquires Metaio, an augmented reality company

Last updated: May 16, 2021 3:40 pm UTC
By Jesse Hollington

Apple has made yet another acquisition in the form of Metaio, a small augmented reality company, TechCrunch reports. Metaio launched in 2003 as a result from a project at Volkswagen, and the company has worked on a number of virtual reality and augmented reality projects, including the 2010 launch of Junaio, one of the very first augmented reality apps for the iOS platform.


A legal document sourced by TechCrunch notes that shares in the company were transferred to Apple on May 21-22. Although Apple’s response was the usual standard boilerplate confirmation: “Apple buys smaller technology companies from time to time, and we generally do not discuss our purpose or plans,” there are several readily apparent possibilities as to what Apple may be planning to do with Metaio, particularly in light of recent news that Apple may be bringing augmented reality features to iOS 9.

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