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News › Apps

Apps

App Store sales soar on Christmas, touch takes lead

Last updated: May 13, 2021 6:38 am UTC
By Charles Starrett

The App Store saw a huge sales spike on Christmas Day, according to new data from Flurry Analytics. The firm found that iPod touch downloads surpassed those of iPhone users for the first time, as iPod touch downloads jumped nearly 1,000% on December 25 compared to the average of all previous Fridays in December, eclipsing iPhone downloads by 172%.

iPod touch download volumes continued to exceed that of the iPhone by 104% on December 26. Overall, App Store download growth increased by over 50% in December over November, and current App Store download volume is more than 13 times that of the Android Market.

Flurry’s stats are based on information gained through its analytics software for mobile devices.

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