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The Mobile App Market: Reasons Behind Staggering Demand Growth

Last updated: Oct 27, 2020 9:42 am UTC
By Lucy Bennett
The Mobile App Market: Reasons Behind Staggering Demand Growth

In today’s day and age, almost everyone has a smartphone. What’s more, almost everyone’s smartphone has several types of mobile apps installed. From shopping apps and navigation apps to the vast world of mobile gaming apps, there is no debate considering the rapid growth of demand in the market. With an increase in market opportunities for developers and designers, you may be considering pursuing a career in mobile app creation.


Suppose you are considering a career as a developer or a designer working in the mobile app industry. In that case, it is essential to know and understand the elements that are driving market demand growth. This is to enable you to use the following factors to your advantage when creating mobile apps that are certain to achieve success. While you should also assess examples of mobile game UI for inspiration, it is equally important to know the following industry growth driving elements.


The Mobile App Market: Reasons Behind Staggering Demand Growth

Adding Convenience To Everday Life

When evaluating the overall influence that our smartphones have on our day to day lives, there is no doubt that one of the most prominent is a dramatic increase in general convenience. While convenience may not seem to be a relevant factor when considering mobile gaming apps, app developers are aware that apps should add convenience. Therefore, your mobile gaming app should meet requirements that render the app convenient to the user.

Enhancing Fun As A New Form Of Entertainment

There’s no doubt your app should be fun, as entertaining the user would be the apps main intention. However, when taking into account that users now consider apps to be a whole new form of entertainment, you will need to be sure that your app can provide unique entertainment to the market. You will be facing great market competition, which means your app needs to be unique. Taking advantage of the new form of entertainment is an opportunity for countless tech minds around the world have noted.


Boosting Engagement And Communication

There’s a reason why most people are glued to their smartphones, and the reason is quite simple; apps are designed to draw the users attention. Apps that can boost user engagement include communication functions. This type of function will have users more engaged as they are not merely playing a mobile game, but they are playing a mobile game with other users; rendering the experience much less isolated.

Internet Developements

While internet connectivity used to be somewhat foreign for most of us, connecting to the internet has become a standard necessity for almost everyone. While previously most individuals would only connect to the internet from internet cafe’s, we now have stable connections installed in our homes for a small monthly cost. With consideration to internet developments, more and more users are turning to their smartphones more often throughout each day. While improvements in connection stability certainly assist app developers, creating apps that function well without connectivity has become a new challenge for tech minds.


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